Company
The story
TheZa.Be. It was founded in 1964, with the aim of bringing to market the finest recipes from the Italian preserving tradition, prepared with all the care and passion of the artisanal methods of yesteryear.
And so it was that a wide selection of artisanal sauces, gravies, oil-preserved and pickled products found their way into the industrial sector, where they immediately enjoyed great success. Thanks in part to some astute business decisions, the years that followed were a period of strong economic expansion during which the company established itself in the markets, with a particular focus on overseas markets.
In 2015, in order to maintain the high quality that has always been associated with the brandZa.Be., whilst also ensuring competitive pricing, the management has decided to outsource the production of its recipes, drawing on its decade of experience as a manufacturer to select the best suppliers for each product line in the catalogue, and to offer customers a range that is unrivalled in terms of quality and breadth of choice.
Thanks to the solid experience we have gained over the past few decades and our passion for our work, theZa.Be. It is now a vibrant and dynamic enterprise, where the time-honoured flavours of tradition blend with modern recipes to satisfy the most discerning palates, who continue to choose our products throughout Europe and around the world.
The mission
The mission of theZa.Be. In today’s market, where there is a vast range of products on offer and it is becoming increasingly difficult to distinguish quality products from mediocre imitations, our aim is to offer a selection of the finest tinned foods, produced by the very best manufacturers.
Our aim is to be our customers’ primary point of reference in the market, so that we can provide them with the best possible advice in their search for the right product, whilst offering a full range of services designed to ensure their satisfaction.
From production to labelling, from logistics to documentation, theZa.Be. They take care of everything, and all you have to do is open the jar and savour the flavour of a culinary tradition spanning decades, delivered to the customer through a fast, modern and efficient service.
Here’s what it means to us to have “A taste for simplicity”.
The market
TheZa.Be. It is a small business, but it is perfectly capable of meeting the demands of the modern market. From small-scale artisanal production to the fulfilment of full truckloads, from retail to food service, whether under our own brand or as private label products, our dynamic and flexible organisational structure enables us to consistently meet the requests we receive.
There are several countries where the products are availableZa.Be., whether the importer chooses our brand’s guarantee or relies on us to develop their own private label: our main European partners operate in Germany, Norway, Lithuania and Poland, whilst other partnerships – smaller in scale but equally valuable and highly regarded – are underway both within and outside the European Union.
Our main customer base consists of distributors, who often resell to large retail chains, but we deal with hotels, restaurants and small shops with the same passion and dedication, provided they are looking for a quality product.
OUR CUSTOMERS
Foreign importers 70 per cent
Italian wholesalers 20 per cent
Italian restaurants 8%
2 per cent detail
Services
To theZa.Be. We love our work, and we pay particular attention to all our clients’ needs!
We are firmly convinced that, in today’s market, the services provided alongside the product are just as valuable as the product itself, and we believe that customer satisfaction lies not only in receiving the right product at the right price, but also in finding a supplier who is a reliable partner capable of meeting their needs and making what may at first seem difficult appear straightforward.
These are some of the services we offer our clients, and they are what make working with us so worthwhile:
The headquarters
Our warehouse, covering an area of 1,500 square metres, is a major asset to our company.
We are able to store large volumes of goods with ease, both for ourselves and for our customers: should the need arise, we can organise the consolidation of goods to be loaded onto containers at our premises, acting as a logistics hub for imports.
Finally, at theZa.Be. We also believe in the importance of respecting the environment: our solar panels provide us with a constant supply of clean energy, which enables us to meet almost all our energy needs.